Media buying agencies with good agents will use their media connections to get you the best rate with best exposure. And there are a lot of these agencies out there. But how many actually have your best interest at heart, and can thoroughly understand your interest?
As part of our Marketing Consulting services, Blonde Ambition can help clients receive the best rate with the best exposure. But more importantly, we will immerse ourselves into your actual targeting and messaging goals to come up with cross promotional campaigns, alternative targeting options and ideas/suggestions that can turn a basic media buy into a multi-faceted campaign. Furthermore, Blonde Ambition can manage or assist with writing your ad scripts, help with production, and even do voice-over work. But, if you just want some media bought, we can keep things simple.
For a sample of some of our script development and recording work, take a listen below...
Rogue Federal Credit Union, 2008-2009:
Spot #1: Auto refinance
Spot #2: Community Builder
Spot #3: Your local, secure option
TOPCU:
Spot #1: female 30sec
Spot #2: male 60sec
Spot #3: branding 60sec
Verity Credit Union, new member "Laura Series" :
Spot #1
Spot #2
Spot #3
Spot #4
To see a list of the media and marketing work we've done for our clients and with our business partners, visit the BA Fans page or contact us at info@blonde-ambition.biz.
Thought you should know: Industry standard commission for a Media Agency/Buyer for radio and television is 15% and is paid as a "finder's fee" by the radio/television station to the agency/buyer and does not affect the price for you, the client, nor should this standard commission ever come out of your pocket.
Other mediums such as Outdoor and Print quote in "net rates" which means they leave it up to the agency to "build in" the commission to the rate presented to you, the client. BA prefers not to "build in" the commission as we will take into consideration the scope of work necessary to facilitate the media buy and adjust our retainer and/or project fee accordingly. As always, we'll educate you on this process and what a media buy entails.
Media Partner Testimonials
Entercom
I attended a huge Advertising Conference where large agencies and advertisers got together to discuss the state of radio, advertising, economy, etc. One of the hot topics of many seminars was the new age of digital media -- streaming, banners, texting, etc. Most agencies know how important this area is, but they freely admitted they knew nothing about it, how to buy it, or even how to present it to their clients.
Not at Blonde Ambition -- they are so far ahead of the curve. It is so great that they have embraced this new digital era and have educated themselves so they can take such good care of their clients!
A high five to Amy and her team!
Corrie Tomlinson
Advertising Account Executive
107.7 KNDD FM, 103.7 KMTT FM - Entercom, Seattle, WA
206-577-2423
- Targeted Messaging/Campaigns
- Script Development & Production Management
- Major Sponsorship Development and Execution
KIRO-7
After working in marketing for several years it is easy to find the personalities and abilities of people in this field that stand out. Working with Blonde Ambition on several television and internet campaigns it was easy to see how creative they are. What separates them from your average agency or consultant is their desire to strive for results, but knowledge to know that their clients must stand out. Blonde Ambition is a pleasure to work with and they really know the ins and outs of success!
Frank Palino
Advertising Account Executive
KIRO-7, Seattle, WA
206-728-2361
- TV Production
- Website & Sponsorship Development
KDRV
First of all let you know how much I have appreciated and enjoyed working with Terrill. Terrill represented the client perfectly, he and the Blonde Ambition team really “get it.” Terrill brings so much to the table that a client may find it hard, if not impossible, to match his efforts even with an excellent "in-house" person.
Brian May
Account Executive
KDRV-TV, Medford, OR
541-773-1212
- Targeted Web Campaign
- Major Television Sponsorship Development