Credit Union Marketing Consultants seem to be everywhere these days. Try Googling “credit union marketing” and you’ll get pages of organic and sponsored results for agencies and consultants and yeah, you’ll probably see us there too. But the point is how do you choose who’s right for your credit union? The answer? Blonde Ambition! That wasn’t so hard was it? Ok, in all seriousness this decision is not an easy one to make.
"The significant problems we face cannot be solved at the same level of thinking we were at when we created them."
--Albert Einstein
According to our Fans, BA’s differentiator is our true “boutique” style of marketing consulting. From the very first moment, we immerse ourselves into your credit union’s culture, becoming instant team members and applying our extensive experience to any number of challenges and/or projects, producing results-driven creative, campaigns, plans and brands.
As Credit Union Marketing Consultants, we approach our clients as individuals; and although you may face similar challenges to your neighboring credit union, you still have unique goals, fields of membership and benefits. BA is not a regurgitator of templated or packaged marketing programs; we provide our credit union clients with marketing programs, campaigns, creative and brands as individual as they are. We firmly believe that if you are utilizing pre-packaged marketing campaigns (you know the ones where you just toss in your logo and call it good) you are not truly marketing your credit union, but instead you’re marketing your agency’s marketing product!
Here is a list of just some of the ways Blonde Ambition can, and has, helped credit unions truly communicate their brand and messaging:
- Annual marketing planning and budget development
- Current practices and brand analysis
- Rebranding from creation to execution through ALL channels
- Marketing budget development and management
- Image, awareness and brand consulting, development and implementation
- Media plans, ad development, placement and purchasing, production management
- Copywriting for marketing collateral, radio ads, television spots
- Special project development and management
- Mortgage marketing, positioning, and project development and management
- Project and portfolio development, implementation and ongoing management
- Unique target mail list acquisition (lifestyle, demographic & behavior data)
- Campaign and cross-promotional campaign development
- Survey and focus group development and moderator
To see some of the work we've done for our clients and with our business partners, visit our Portfolio page or our BA Fans page. For additional samples or information, contact us at 206.408.7155 or info@blonde-ambition.biz.
Fees: At Blonde Ambition, we don't like to keep set fees. We believe every situation is different, and will base our fee on each client's specific needs. We like to keep things simple for our credit union clients and offer pre-negotiated project fees or monthly retainers, either way you can be assured that you’ll never be nickeled and dimed by us. Once you’re a client of BA you’re part of our family, we don’t charge our mom’s for a phone call so why would we do that to you?
Thought ya would like to know: Although BA tends to be a "Jack-of-all-trades,” should we feel a particular project would be best served by another credit union expert, we will recommend a preferred partner or direct you to other respected professionals.